Portfolio
A Spanish voice among international brands
I’m not new to localization. Over the last years, I’ve helped dozens of brands get to Spain through an enhanced communication strategy. Here you have some of them.
Rhino Africa
Travel
Spanish Content Manager
Rhino Africa is Africa's leading luxury safari company, helping travelers all around the world discover the continent.
As a Spanish Content Manager, the main focus is the consistency of all the content for the Spanish Speaking market. This includes website, blog (with various high-ranking articles on Google), emails and social media content.
Under Armour
Sports
Transcreator & Reviewer
Under Armour is one of the top world sport brands in the world. The goal is clear: make athletes better.
Working as part of a dedicated freelance team, transcreating and reviewing promotional content (TV ads, Social Media, CRM, etc.) to localize the international strategy into the specific markets.
CarNext
Car
Product Description
CarNext ’s mission is easy to understand: making buying a second hand good car easier than ever.
Creating from scratch over 200 product descriptions for different car models and brands, specifically for Spain and with a strong SEO focus.
Grover
Tech
Copywriting & UX writing
Grover is a German strartup unicorn ($1 billion in funding) that allows you to subscribe to the best tech for a monthly price, leading a new way of circular economy.
Being the voice of Grover for Spain, creating a Spanish brandbook and effective copy and UX writing for different content channels (CRM, website, ads, etc).
KAYAK
Travel
SEO Content Writer
KAYAK was a pioneer in the metasearch for travel, offering all the information you need to find the right flights, hotels, rental cars and vacation packages.
Creating new content articles about travelling and curating past ones, updating the copy and adapting it to the tone of voice.
Mr. Wonderful
Gift
Copywriting
Mr. Wonderful has been creating products to spread joy and happiness all over the world. You can find them in a thousand of shops and superstores all around Europe.
Creation of viral quotes and ideas for Instagram (+2M followers) and different products (mugs, stationary and gifts).
Capital.com
Fintech
Localization Copywriting & UX Writing
Capital.com is a multi-award winning global investment trading platform with access to over 6,400 international markets.
Localization of all the content in the app, website, push notifications and email communications
Meetic.com
Relationships
SEO editor and writer
Meetic is one of the first and biggest online dating communities, helping millions find their soulmate.
In partnership with the agency WeLoveWords, the main focus was to edit and localize several long form SEO articles for Meetic’s blog, with specific content for different audiences and cities in Spain.
MegaGlúteos
Fitness
Strategy and writing
Built by Jesús Piker, Club MegaGlúteos is the biggest fitness and buttock community in Spain and LATAM. +1M followers on Youtube, +260K on Instagram.
Jesus Piker runs several fitness programs and my work consists of planning the strategy and writing all the copy for the launches, including sales letters, video sales letters, emails and ads.
Big Bang Conversion
Marketing
Teacher
Big Bag Conversion is the biggest copywriting online school in Spain, with different programs that help you boost your online business and improve your sales.
Being a Teacher and mentor for different programs at the School, including mentorship of advanced groups and hosting several Masterclasses about Email Marketing, Strategy, Content Writing and more.
Memmo
Marketplace
SEO Content Writer
Memmo offers personalized video messages from celebrities in different fields (cinema, sports, music, etc.)
Localize ideas and create specific new SEO focus content for the Spanish market.
Trébol Digital
Marketing Agency
Copywriter Team Leader
Trebol Digital is an online maketing agency specialized in launches and online education, working with top Spanish and International authors.
Copywriter Team Leader, developing strategies for new launches, leading a team of 11 copywriters and overseeing all the creative work.
Working in niches such as real state, editorial, online marketing, productivity, fitness and more.
Statera
Finance
Spanish Copywriter
Statera was founded by Habib Shammas and Laura Muntanyà to help foreign investors develop their life goals and business projects in Spain.
Write the content for Statera Spanish site, with a strong focus on develop a new brand for a specific, high ticket audience. We also developed other marketing materials.
ActiveCampaign
Marketing
SEO Content Writer
ActiveCampaign provides cloud-based marketing and sales automation software with features for email marketing, chat messaging, web analytics and a CRM platform.
Together with FlyingCat Marketing Agency, creating brand-new long form SEO articles based on an in-depth research and sharing best practices, ActiveCampaign features and trends about email marketing.
*I have signed an NDA with some clients, so I can’t mention them here or show you all of the work.
Looking to find your Spanish voice?
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